Australia’s biggest independent residential land developer Nigel Satterley has staked his success on one key theme – putting the community first.
And the hundreds of young people who had the Satterley Property Group’s Brighton Estate ‘jumping’ at an organised youth event can vouch that the family programs are working.
About 800 teenagers and younger people danced the night away or took part in a multitude of events at the ‘Unite Youth’ event.
Mr Satterley said the program was a great credit to the Brighton Estate Residents’ Association, the City of Wanneroo, the North Shore Church, local businesses, the Butler Community Centre and other community and sporting clubs involved.
The youngsters had skate, BMX, dance, scooter and Guitar Hero competitions.
A disc jockey played great music. Many participants engaged in bucking ball, Gladiator, arcade games or the rock climbing wall.
“It was refreshing to get so many parents come up to our staff at the end of the night and praise the event,” Mr Satterley said. “Many made special mention of the Butler Community Centre staff who gave out information on the special services available in the area.”
The Satterley Property Group contributed most funding for the event, assisted by the Brighton Estate Residents’ Association, eight local businesses and the Home Buyers Centre.
“We create healthy, family communities and the Brighton marketing slogan - it’s what a community should be - says it all when events such as this are so successful,” Mr Satterley said.
Satterley is the industry pacesetter in assisting local communities to organise a wide range of free family and youth events including single women’s activities, community nursing programs, Carols by Candlelight, concerts and movie nights, art in the park and special occasion activities. The company has built schools, introduced new water technologies and fostered environmental activities.
Satterley pioneered free concerts with first class performers such as James Morrison, Wendy Matthew, Daryl Braithwaite –backed by outstanding local supporting artists – attracting crowds of up to 6000.
Playgroup, face painting, bouncy castle and visits by City Farm animals are a regular occurrence and hike and bike trails, tree planting, IT training and coaching and mentoring for all ages all help to set Satterley estates, like Brighton, apart.
It also produces local estate newsletters keeping everybody informed on any youth or other programs and has a local intranet facility.
The award-winning Brighton estate also has many examples of helping its community, such as its $200,000 outlay to build and fund The Shed, an apprentice-training facility teaching young people the ‘wet’ building trades. The Shed fast tracks local Year 10 students into apprenticeships.
Satterley also financed the presence of an Anglican priest, built the first café and convenience store, community meeting places and even paid for extensions to a dual lane public highway.
The Satterley group has donated millions of dollars to support churches, colleges and charity appeals and donated land for several Telethon and other charity homes.
Across Western Australia, Satterley’s community work includes the sponsorship of the Margaret River Fun Run and many other youth initiatives.
The company has spent $1 million to supply new soil and roll-on turf to upgrade the South Yunderup sporting ground at Austin Cove, helped to establish surf life saving clubs at Dalyellup and Secret Harbour and promoted Youth Advisory Councils on residential estates.
The Satterley Property Group employs full time staff for community development and a youth coordinator to organise events close to where the teenagers live.